NCBTMB APPROVED | 3 CE HOURS | INSTANT ACCESS
Earn 3 CE Hours Learning the Client-Getting System That Filled a Las Vegas Spa for 14 Years
Learn how to walk into any gym or yoga studio, set up a free event, and convert strangers into loyal clients. No ads. No algorithms. No cold calls. Just a proven system that works in any market.
Most massage therapists are great at their craft and terrible at getting in front of new people. This course fixes that.
You did not spend years learning your craft to sit around waiting for the phone to ring. But that is exactly what happens to most therapists. A decent website. A few posts on Instagram. Word of mouth from the handful of regulars you already have. And a schedule that is never quite as full as it should be.
The problem is not your technique. It is not your prices. It is not even your market. The problem is that nobody ever taught you how to put yourself directly in front of the people who need your work most, in a setting where they can actually feel what you do.
That is a system problem. And systems can be learned.
The therapists with full books are not necessarily better than you. They figured out how to show up where their ideal clients already are. This course teaches you exactly how to do that.
14 years. One spa. Over 100 promotional events.
Everything in this course is what actually worked.
At our peak, we were running two events per week at a single venue. UFC Gym, Las Vegas Athletic Club, TruFusion, Body Heat Pilates, XCycle. Over 100 events across multiple venues in a competitive market.
Our average conversion rate from free demo to paying client was 30 percent. For comparison, paid digital ads for massage therapy typically convert at a rate of 3 to 5 percent and cost $40 to $60 per lead before a single booking occurs.
Promotional events were not a side strategy. They were the engine. Everything in this course is what we actually ran, tested, and refined over 14 years in the real world.
This course was built for you if:
- You are a licensed massage therapist who wants a reliable, professional way to attract new clients
- You are tired of inconsistent months and want a system you can run whenever you need new clients
- You have tried social media and paid ads and are not seeing the return you need
- You are new to a market and need to build a client base fast without a big budget
- You need 3 NCBTMB approved CE hours and want education that actually improves your income
This course is not for you if:
- You are looking for massage techniques or clinical education
- You already have a full schedule and a consistent flow of new clients every month
- You are not willing to walk into a gym, introduce yourself, and put in the work
Six lessons. One complete system.
Ready to use this week.
What Promotional Events Are and Why They Work
Understand the psychology behind why a 5-minute demo builds more trust than months of online marketing. Includes real conversion data from 14 years of running events.
Selecting the Right Venue
How to identify venues where your ideal clients already exist and are already sold on the value of body care. Includes the LVAC story and how a paid referral program became two events per week.
Approaching Venues and Preparing for the Event
The word-for-word walk-in script that gets a yes. The complete outreach timeline from first contact to event day. How to create and distribute your flyer to maximize turnout.
Delivering Short Demos Professionally
The complete demo flow from greeting to close. The exact closing line that transitions from demo to booking without feeling like a sales pitch.
Booking on the Spot and Converting Interest Into Clients
The same-day discount strategy and how to frame it without pressure. When and how to bring a helper who doubles your conversion rate.
Follow Up, Retention, and Event Evaluation
The exact email timing and tone that converts demos into bookings days later. How to measure event success and build recurring events that compound over time.
Everything you need to run your first event this week
6 video lessons taught by a therapist who ran 100+ real events over 14 years
3 NCBTMB approved CE hours that count toward your license renewal
Venue Outreach Script Sheet with word-for-word walk-in and email scripts
Event Supply Checklist so nothing gets left at home on event day
Promotional Event Planning Worksheet to organize every detail in advance
Demo Flow Cheat Sheet you can glance at during events as a quick reference
Sample Gym Flyer — a Canva template you can customize in minutes
Table Sign for Sign Holder — ready to print and use at your first event
Follow-Up Email Templates that are warm, professional, and ready to send
Post-Event Evaluation Worksheet to track results and improve each time
15-question final assessment and instant CE certificate upon passing
What is this actually worth?
The math is simple. One new client who comes in 4 times a year at $90/session generates $360. This course costs $97. If it helps you book one client from your first event, it pays for itself more than three times over.
About Your Instructor
Elliott Reed is a licensed massage therapist with over 20 years of experience in the industry. He is the founder and former owner of IMR Massage in Las Vegas, a multi-therapist spa he built from the ground up in 2009 and ran for 14 years before selling it.
During his time at IMR, Elliott developed a system for attracting new clients through in-person promotional events at gyms, yoga studios, and wellness spaces across Las Vegas. He ran over 100 of these events personally and trained his team to run them alongside him.
Through The Massage Guide, Elliott now teaches licensed therapists the business systems he spent 14 years building, testing, and refining in the real world.
TheMassageGuide.com | @TheMassageGuide
Frequently Asked Questions
Do I need experience running events to take this course?
Is this approved for CE credit?
Does this teach massage techniques?
What if I work at a franchise or spa and my employer controls my marketing?
How long will this take to complete?
What if I try it and it does not work?
You already have the skills. Now get the system.
Every week without a system for getting new clients in front of your work is a week of income sitting on the table. This course gives you that system. It works in any market, for any style of massage, at any stage of your career.
